2022 in-game social package /
miami marlins
Professional Work : Digital & Social
Creative Direction: Taylor Bolles / Design: Rachel Suding / Photography: Joe Guzy
Following the look & feel our creative team developed for the 2022 season, I was tasked with building out the social templates for our content creator to update live during each game.
We kept a black look for away games and a blue look for home games. For select Saturdays in 2022, the team played in their City Connect jerseys, so we also created a Legacy campaign look for this asset package.
Game preview & Lineup Assets
Instagram Stories
game results
Final Score / Instagram Stories & Twitter
Marlins Win (Home) / Twitter, Instagram Stories, Instagram Feed
Since we always had Joe, our team photographer, shooting game action at home, I wanted to let his photos be the star of our win assets—he captured each game story so well.
Marlins Win (Away) / Twitter, Instagram Stories, Instagram Feed
Marlins Sweep / Twitter, Instagram Stories, Instagram Feed
Legacy Saturdays
Game Preview & Lineup / Instagram Stories, Twitter
Pitching Line / Twitter, Instagram Stories, Instagram Feed
Final Score / Instagram Stories, Twitter
Marlins Win / Twitter, Instagram Stories, Instagram Feed
